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SEO Secret Ooohhhs!
Search Engine Optimization, or SEO, is the key that allows people searching the internet to be directed to your site. Optimizing keywords helps your website and pages to rank better in search engines, which have been catering to millions every minute, every second of the day.
SEO copywriting takes more than just stringing a few words together. It is both an art and a science that enables your target customers to land to your website or social media pages. In SEO copywriting, content is the king. And in its kingdom, carefully selected keywords drive traffic to your site.
In this workshop, you’ll learn how to combine the art and science of SEO copywriting for more website traffic and happy customers. This lesson will also cover key SEO Copywriting basics that make it a powerful and critical part of your digital sales strategy.
About the Speaker/s
About The Masters Series
WeTeachMe is our vision of the future of learning: inspired and impassioned learning that is run by the people, for the people.
In 2016, WeTeachMe officially became the biggest school in Australia, one giant leap towards our fundamental goal to be the biggest school in the world. As we start on our new journey to attain our next ambition, we begin with empowering thought leaders in every corner of the world by equipping them with the right tools and knowledge that will help them spark new ideas and bringing these ideas to life.
In accordance with this purpose, we have formed a new creative program to assist us in spreading our message into the world. We launched Masters Series by WeTeachMe where we could begin sharing the gifts, knowledge, and experiences of those who have achieved the unimaginable in their life against all odds to entrepreneurs who are still in the starting line.
To achieve this aim, we invite the best and the brightest, the industry movers and shakers, the well-known and influential members of the world of entrepreneurs to share their learnings and experiences in an unwavering effort to help those who are in constant search to find the answers. From creating thriving companies to taking your business to greater heights, we have everything lined up for you where you will learn from the best of the best.
Partners & Sponsors
MYOB loves supporting startups. As one of the original Australian startups, we believe in giving back to the community that helped us grow. We’re proud to back the Master Series by WeTeachMe for entrepreneurs.
City of Melbourne
The City of Melbourne continues to develop new ways to gather and share information to support those whose innovations and developments underpin the growth of the city. We broaden understanding and respect for Melbourne’s diverse knowledge sector and ensure learning can be a lifelong process.
Inspire9 is the original community-led co-working space for Melbourne’s startups, freelancers, and creative entrepreneurs. It is a community in the truest sense. We share ideas, responsibilities and opportunities. We collaborate on projects, help our neighbours with a tricky technical problem and broker business deals over a game of pool or ping-pong.
SPARK empowers, educates and brings together Melbourne's most aspiring entrepreneurs. An initiative by Deakin University, our mission is simple: To invite everyone, Teach the curious, and Empower the best.
Startup Victoria is the go-to destination for all startup related topics. We believe that Melbourne can be one of the world’s best cities to build a startup. We want to help make that a reality by helping to accelerate the growth of Victoria’s startup ecosystem.
Wade Institute is home to The University of Melbourne’s Master of Entrepreneurship. When you’re teaching people to create, make and innovate, the space they occupy should invite them to create new things from the moment they walk in. The Wade Institute centre will do just that.
- How to differentiate SEO copywriting from other types of copywriting.
- Understand how copywriting works with Google as part of an in-bound sales strategy.
- How to include SEO copywriting as a part of your results-based marketing.
- Recommendations to create SEO copy for your own business.
- An expert’s techniques to create copy that gets found online by prospective customers.
- Ideas on how to boost your search engine visibility.
- The opportunity to meet the movers and shakers of the SEO industry, as well as expand your network.
- Invaluable pieces of advice from industry experts.
- The chance to ask questions in a live, interactive format.
- Regain the momentum/motivation you lost somewhere along the road to take control of your SEO copywriting.
- Notepad and pen.
- Laptop or tablet.
- A camera to document your experience if you like.
Come as you are.
Startups, aspiring, and prevailing business owners.